How to include social media into your overall communications plan?
In this session, we will be discussing the importance of advance social media planning – whether you use online platforms frequently or very little. We will also cover the most popular platforms (Facebook, LinkedIn, Twitter, Instagram, Pinterest, etc.), their specific audiences, purposes for each, and how we suggest you use them to meet your organization’s goals.
You will walk out of the session with a social media glossary and definitions document to share with leadership and colleagues. Finally, we will reinforce the value of being involved and knowledgeable about social media, both professionally and personally.